A New Chapter at The Wedding Tree

After a great deal of thought and careful consideration, we have made the difficult decision to discontinue our Mothers, Guests of the Wedding, and Bridesmaid departments at The Wedding Tree effective September 1st, 2026.

This is not a decision we made lightly… For many years, it has been our privilege to help mothers, grandmothers, bridesmaids, and wedding guests find something beautiful to wear for life’s most meaningful celebrations. We have shared so many special moments with our customers through these departments, and we are incredibly grateful for every one of them. But retail has changed, and as a locally owned business, we have had to take a thoughtful look at where we can best invest our time, resources, and energy moving forward. Today, customers have more choices than ever. It has become increasingly common for shoppers to visit a local store to try on styles, determine sizing, see colors and fabrics in person, receive personalized assistance, and then purchase elsewhere online. While we completely understand why customers shop this way, it has made it increasingly difficult for a locally owned store to sustain the inventory, staffing, space, training, and service required to maintain these departments.

Rather than compromise the level of service and experience we want to provide, we have made the decision to focus our resources on our Bridal, Menswear and Prom collections where we can continue to provide the very best experience for our customers!

 

THE SALE BEGINS NOW

All Mothers and Guests of the Wedding merchandise is now 20% OFF!

And this is just the beginning. As we work toward selling through our remaining inventory, prices will continue to be reduced. If you have a wedding, gala, special event, or formal occasion coming up, now is the time to shop! We have many beautiful, current styles available, but once they're gone, they're gone. There will be no reorders once these collections are sold through.

Here is your opportunity to find something beautiful at an incredible value and potentially find a one-of-a-kind favorite that you won't see again. To everyone who has supported these departments over the years and especially to those who chose to shop local and purchase from The Wedding Tree, thank you. Truly!

Our decision to close these departments is not about looking backward. It’s about looking ahead. We are excited about the future of The Wedding Tree and about putting our energy into the areas where we can continue to do what we love most: creating exceptional experiences for brides and their families during one of the most exciting times in their lives.

 

Thank you for being part of our story, for supporting our small business, and for allowing us to be part of so many of your special moments. Come shop the sale while the selection is at its best! Once it's gone, it's gone.

XO, The Wedding Tree

Celebrating love, one bride at a time.